Coordinator, Research and Insight

With a history that dates back over 80 years, Starcom is a global communications planning and media leader. We are an agency still grounded in our founding principle that people are at center of all we do. Each day, we apply this belief to harness the transformative power of data and technology to inspire and move people and business forward. With more than 7,000 employees in over 100 offices around the world, Starcom partners with the world's leading marketers and brands, including Bank of America, Best Buy, Kellogg Company, KraftHeinz, McDonald's, Novartis, Samsung, Visa and more.

Within Canada, Starcom is a part of Publicis Media within Publicis Groupe, one of the world’s leading communications groups. Our team spans across our Windsor, Toronto and Montreal offices. We truly love the world of Media and Advertising. We see the planning and buying process as art. However, it is an art that is always best when backed by the science of empirical data.

You will be joining a well recognised agency with credentials:

• Great Places to Work certified two years in a row
• Only communications company to be ranked in LinkedIn’s Top 25 Great Places to Work
• 2022 Media Agency of the Year
• 2023 Media Agency of the Year finalist

Job Description

Research & Insights Coordinator will be responsible for delivering marketing insights to help drive the strategic planning process, evolve measurement, and optimize the media mix to improve return on investment. This is an opportunity to work as part of a dynamic team where insights and data stories are at the core of the business.

The successful candidate will have superior technical skills and attention to detail but must also be able to solve business issues using data, creativity, and human insight. Working collaboratively and building relationships with various key stakeholders, within Publicis is a key part of this role.

• Take an active part in getting involved in digging into data from various available sources like Global Web Index,Vividata,etc, desktop researching, and drawing consumerbehaviourtrends
• Taking part in drawing market nuances, media landscape, and publishing thought leadership projects for the network which include whitepapers andPubliSEES
• Shadow, learn and participate in cross-agency collaboration across various clients
• Prepare competitive reviews for clients
• Take part in preparing questionnaire designing with systems like Survey Monkey
• Championing all the available research tools,and getting a solid understanding of the methodology

Qualifications

• Ability to work with data, and draw the data story
• Excellent organizational, interpersonal, and time management skills
• Ability to work with minimal supervision
• Proactive and a team player
• Beginner-level knowledge of Microsoft Office skills, particularly Excel and PowerPoint
• Basic knowledge of primary/custom research methodologies, with an interest in learning more
• Enthusiastic, proactive, flexible and open to learning new things
• Minimum Requirement: Entry level

Additional Information

Starcom is an equal opportunity employer with a strong commitment to diversity and inclusion. We create and nurture a vibrant work environment that celebrates, values and leverages all aspects of diversity and inclusiveness, attracts world-class talent and serves as the industry benchmark for best practices.We encourage applications from all qualified individuals and will provide appropriate accommodation for candidates with disabilities or accessibility needs throughout the recruitment process, upon request. Please contact our recruiter for any questions, accommodations or specific requests.We thankall candidates for their interest in Starcomhowever, only those candidatesselected for an interview will be contacted