Digital Marketing Specialist

We are seeking a dynamic and experienced Web & Digital Marketing Specialist to join our team on a 6-month contract. In this hybrid role, you'll be spending 3 days per week at our client's office in Mississauga, collaborating with internal marketing teams to drive successful execution of digital marketing campaigns. Your work will be critical in ensuring seller success and enhancing our client's digital presence.Key Responsibilities:Campaign Management: Collaborate with internal marketing teams to execute digital marketing campaigns, with a focus on driving seller success.Email Marketing: Create, monitor, and optimize email marketing campaigns to maximize client results.Social Media Management: Manage social media channels by monitoring activity, answering questions, creating content, analyzing trends, and resolving issues.Web Analytics: Monitor web traffic and analyze source analytics against KPIs, providing insightful reports to stakeholders.Content Creation: Work on pre-designated client content and also create original content tailored to target audiences.Trend Research: Conduct research on advertising trends to inform and enhance campaign strategies.Requirements:Proficiency: Strong expertise in content creation, strategy, Google Analytics, email marketing, and paid social advertising.Strategic Thinking: Ability to develop and execute strategic marketing plans with attention to detail.Communication Skills: Excellent communication skills, both written and verbal, to effectively collaborate with teams and stakeholders.Organization: Exceptional organizational skills, with the ability to manage multiple tasks and projects within deadlines.Certification: Must be Google Certified.Why Apply?This is a unique opportunity to work in a collaborative environment where your contributions will have a direct impact on the success of our client’s digital marketing initiatives. If you're passionate about digital marketing and looking to take on a new challenge, we encourage you to apply.